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Blaupunkt
Has defined German engineering in car audio for over 100 years. From creating the world’s first car radio to today’s advanced multimedia systems, every product with the blue dot stands for quality, innovation, and sound you can trust.
The Blaupunkt Success Story
It all started with the blue dot
1924
A company named “Ideal” was first founded in Berlin when radio was still in its infancy. Every unit was carefully tested by technicians and labeled with a seal for quality – the blue dot. It did not take long before customers simply asked for the “bluepoint” (which means in German BLAUPUNKT) products. The blue dot quickly became a symbol of outstanding quality.
2024
Celebration of Blaupunkt’s 100th anniversary.
